About us
WE ARE HAPPYWARE
Established in 1999 HAPPYWARE is your leading specialist in Europe when it comes to servers and their diverse applications.
We concentrate on the distribution of Server & Enterprise grade components, the production of server and storage systems as well as turnkey and individual IT solutions.

Our competent service team with its technical knowledge offer support to our customers ensuring any questions are answered and by supplying required information. To date, we have delivered well over 100,000 units to more than 8,000 satisfied customers from all over the world. These include system houses, small and medium-sized enterprises, corporate groups and public institutions, for example in research and development.
OUR SERVICES
Excellent Service
Distribution of Server & Storage Components
Server, Workstation Solutions
Datencenter & Enterprise Computing
High Performance & Super Computing
IPC & Embedded Computing
The HAPPYWARE Success Story
From a start-up in Hamburg to an international provider of modern server infrastructures!
HAPPYWARE was originally founded in 1999 as a distribution company. In response to the growing demand for complete systems, we began manufacturing our own server and storage systems in 2000. Through consistent development in this area, we successfully established ourselves in the market. As part of our expansion, the product portfolio was extended to include high-end workstations.
Since 2005, an online configurator has been an integral part of our online shop. This enables our customers to configure their desired server in just a few minutes. In 2006, the first delivery of HPC clusters followed, along with an expansion into the field of virtual systems.
In 2008, we received ISO 9001 certification, followed in 2015 by ISO 9001:2015 and ISO 14001:2015 certifications. In 2013, the first GPU server left our factory. At the same time, we expanded our expertise in embedded solutions and successfully implemented projects for the IoT “Internet of Things.”
In 2014, HAPPYWARE Server Europe GmbH was established as the European headquarters. With the new warehouse in southern Hamburg in 2022 and the founding of Happyware Server Turkey in 2024, we further expanded our international presence.
During these years, we realized exciting data center projects such as the first private cloud project in 2016, an NVIDIA GPU cluster for deep learning in 2018, and the first OCP datacenter in 2024 – among many others.
Today, we are represented in 47 countries worldwide. Our customers – from small and medium-sized businesses to data centers and large enterprises – benefit from our server expert consulting and long-standing expertise.
Overview of the HAPPYWARE history
1999 Happyware was founded in Hamburg, Germany
2000
Production of
Server systems started
2005 Foundation of the GmbH as Happyware IT-Distributions GmbH
2005 Server Configurator goes online
2006 First HPC Cluster delivered
2008
Certification according
to ISO 9001:2008
2011 Seperation of Component Distribution from Server Solution business into two companies
2013 First GPU Server left the production line
2014 The Company Happyware Server Europe GmbH established as European headquarter
2015
ISO 14001:2015 environmental certification
& HAPPYWARE SERVER (UK) was founded
2016
First Private Cloud
project
2018
First NVIDIA GPU Server Cluster for Deep Learning
was implemented
2022
Opening the new
Warehouse in Buxtehude, Germany
2023 Happyware Beteiligungs GmbH as HOLDING was founded
2024 Happyware Server Turkey was founded in Izmir & First OCP Datacenter implemented
2025 Happyware Server Turkey was founded in Izmir & First OCP Datacenter implemented
From our extensive experience we know that the requirements of a system house business differ significantly from those of a distributor. Combining this knowledge with the expertise of our employees, we can optimally serve the distribution of hardware components, software and spare parts as well as integration and the solution business. This ensures our customer’s satisfaction in the future.
Do you need help?
Call us or use our inquiry form!
HAPPYWARE - Behind our success stands a motivated team
„Only if everyone pulls together is it possible to achieve our goals together!"“
This is how founder and managing director Firat Güney describes the HAPPYWARE corporate philosophy. The most important goal is the satisfaction of our customers. This requires motivated, happy employees who enjoy their work and have the chance to let their creativity run free.
HAPPYWARE has a lot to offer its employees. Showing initiative is actively encouraged by leadership while a supportive team attitude prevails. Working at HAPPYWARE should be fun, the individual departments should work together harmoniously and so contribute "happily" to the success of the entire company.
„We're working hard to make sure you're happy!“
Up to 4,000 units leave the company per month and are delivered to over 8,000 HAPPYWARE customers worldwide. This sets a logistical challenge being met by a committed and driven team. Continued Professional Development is supported ensuring that employees are kept up to date with the latest technology.
What customers appreciate about HAPPYWARE
We actively scan the industry for new products and technologies. This enables us to offer you the optimum IT systems and distribution solutions to meet your needs at all times. At HAPPYWARE you can get everything from a single source and benefit from first-class service.
Reasons to choose HAPPYWARE:
- our personal, competent and solution-oriented advice by direct contact, Europe-wide around the clock
- fast availability of goods due to large stock, wide product range and on site production
- top quality level (e.g. extensive testing procedures), the durability of our products as well as sophisticated services
- strong partnerships with leading manufacturers
- the fulfilment of individual customer requirements through tailor-made systems and solutions
- our excellent price-performance ratio
- our service - at HAPPYWARE you get everything from one source
- our flexible financing service with payment terms of up to 90 days or attractive offers such as "Rent to Buy".
This solid foundation of humanity, competence and understanding makes HAPPYWARE a successful company.
IT's all you need!